This page contains all the information you need to know about applying for a Prepackaged or Ready to Eat Food stall at the Esplanade Market. Please read the information below before applying.
All applications are due by the 15th of every month.
Any applications received after 5pm on the deadline date will be considered in the next month's round of applications.
You must complete all elements of the application, including photos and registration numbers, or your application will not be reviewed.
Outcome of application
The Market Manager will notify applicants of the outcome of their application within 4 weeks of submission deadline.
No further correspondence will be entered into with unsuccessful applicants from this point forward. Acceptance and non-acceptance is at the discretion of Market Management with guidance from the St Kilda Esplanade Market Selection Panel. Management reserves the right to reject applications and not to enter into any correspondence about the decision. All decisions made by management are final.
City of Port Phillip Local Law #1
The Market falls under Port Phillip Local Law #1 Community Amenity and its Procedures and Protocols Manual. A copy may be obtained in full from the Council website at or can be sent to you by the Market Manager.
Honey and honey products, jams and preserves, marinades and chutneys, specialty teas and coffees, nuts, dried fruit, olives, oils and vinegars, confectionary including nougat, fudge and the like, specialty baked goods including cakes, breads, and biscuits, muesli, hand-made dried pasta and sauces, health goods, home-made dog treats and specialty goods.
Suggested specialty, non-food products as above such as wine and beer, cut flowers, potted plants must comply with the required criteria outlined above to fit with the artisan branding of the existing market. Boutique or Cottage industry products, manually produced using hand crafted methods and skills can be considered for sale at the Market only. Commercially produced products are not eligible to apply.
Approved Stallholders who wish to trade on a casual basis must book their stall for all weekends in a month by the 15th of the month before.
Casual stallholders must trade at least once within a 6 month period to keep an active status.
Approved Stallholders who wish to trade on a permanent basis must attend the market on a weekly basis. You will be required to notify the Market Manager for any absences that are more than 4 weeks. Initially, approved stallholders will be eligible for a quarterly (3 month) probationary permit. The stallholders will be eligible to renew the permit after the probationary period provided the stallholder has been abiding by the rules and regulations of the market.
See the fees information on the Apply Now page for details of pre-packaged food fees.
In order to be eligible for a food stall at the Market and in keeping with the requirement for a ‘Makers’ Market’ offering handmade goods the food product on offer must adhere to the following:
Casual stalls 3M spaces:
Casual stalls over 3M spaces:
For additional enquiries, please call the St Kilda Market Management on (03) 9209 6634 or email firstname.lastname@example.org.